If you're trying to make sense of the Sunshine Coast real estate market in 2025, you're not alone. It’s been a bit of a roller coaster - high interest rates, economic uncertainty, and buyers and sellers both trying to figure out the right move. Here’s my take, based on what I’m seeing in real time with listings, clients, and market data.
What’s Actually Happening?
First off, forget just focusing on number of sales—look at number of listings and days on market. Those are the two metrics that are really telling the story right now.It’s soft. Not dead, but soft. I expect that the Bank of Canada will hold rates. I also think that we’ll see a bit of a rally in June through to the end of July. After that? Maybe a small burst of excitement in the fall but beyond that, it'll probably quiet again until spring 2026.
WHY YOUR Place Hasn’t Sold
If your property’s been sitting for 90 days with no offers, it’s time to reassess. The market isn’t better now than it was three months ago. Yes, price is a sensitive subject. But here’s the truth: if you’ve got professional marketing, good photos, and exposure - and it’s still not selling - your price is too high. Your REALTOR® can’t sell something that’s overpriced in a slow market.There are only two things that sell homes: exposure and price. If the REALTOR® is doing his or her job and is getting your listing plenty of exposure, it’s then up to the seller to respond to the market by lowering the price.
And know that “leaving room for negotiation” doesn’t work. Most buyers are educated and know they have options.
Pricing Strategy GUIDE
This is how I look at it:- No showings = you're priced too high.
- Showings but no offers = you're close, but something's off (could be layout, condition, etc.).
- Showings and offers = you're in the right zone.
Where the Market's Active
We’re seeing activity in a few key spots:- Waterfront homes over $2.5M – There’s still money at the high end. These buyers aren’t borrowing - they’re shopping with cash.
- Detached homes under $800K – This is where the action is at, especially in Gibsons and Sechelt.
- $1.2M to $2M range – This is the slowest segment. If you’re in this bracket and serious about selling, try pricing it like it’s 2019. I know that hurts—but that’s where buyers are willing to engage.
Advice for Buyers
It’s a good time to buy, especially if you’re planning to stay for 3+ years. I know buyers have been through a lot: bidding wars, subject-free offers, intense pressure. Now, the pendulum has swung. There’s more inventory, and you’ve got some negotiating power.But don’t get paralyzed chasing the absolute bottom. If you find the right place and fall in love with it, go for it. In 10 years, are you going to care if you paid 2% too much? Probably not. Especially if you’re living in it, loving it, and watching it appreciate over time.
Flipping = no bueno
If you're thinking of flipping a home short-term, I'd say hold off. With the new flipping tax rules, you're losing up to 60% of your profit unless you live in the home for two years. That, plus the slower market, makes it a risky play.CALL TONY
Whether you're buying or selling, it's all about realistic expectations and knowing the current market dynamics. And right now? There are opportunities - good ones - for buyers ready to make a move.If you’re not already working with an agent, call me when you’re ready to buy or sell and I’ll guide you through the busy and competitive real estate market on BC’s BEAUTIFUL Sunshine Coast.
Tony Browton - TeamTrueBlue.ca
Personal Real Estate Corporation
RE/MAX City Realty (Gibsons)
Mobile: 604-418-2695
Email: Click here to email Tony
Personal Real Estate Corporation
RE/MAX City Realty (Gibsons)
Mobile: 604-418-2695
Email: Click here to email Tony
⚠️ DISCLAIMER: This blogpost is not intended to cause or induce breach of any existing agency agreement.